Small Business research studies seem to identify the lack of time as a major problem for owners. Not sure why anyone needs a research study to tell you that obvious fact! Of course, most business owners don’t care because they don’t have time to read long...
Newsflash – False Clicks From Facebook! This breaking news from The New York Times Bit Blog might become a big deal in the coming weeks. If that happens, it may cause some confusion and caution around activity in social media marketing, especially for the small...
Foursquare, the “media popular” location based – game like – social network announced the creation of local updates last week has followed that up with the ability to pay for “Promoted Updates”. What does this mean for most small businesses? Unless you are doing...
One of the keys to small business social media marketing best practice is offering advice and insights which demonstrate your expertise and value to customers. We’ve all seen Facebook and Twitter feeds from businesses that are solely self-promotional and those will...
Twitter allows only 140 characters per “tweet” so in that spirit – we’ll keep this post short by offering a quick Ten Twitter Tips. A recent study from Buddy Media on effective Twitter Tips ran over 20 pages. Social Jumpstart dove in and pulled out these salient 10...
You have probably heard of McKinsey & Company – one of the nation’s largest, most prestigious and very expensive business consulting firms. They recently released a report on the growing importance of social media marketing for businesses and organizations. The...