by Mike Wolpert | Oct 21, 2019
Video Marketing Matters; Experts, Entrepreneurs, Coaches & Consultants.You’re talking about your business to people, prospects! who might become customers.This is more than business – it’s personal. You’re a person selling, they are a person buyingVideo...
by Mike Wolpert | Jun 10, 2019
As a small business owner, did you know there are 3 critical marketing stories you must be telling to turn your prospects into customers? Marketing stories are so important now, especially for small business, because traditional marketing doesn’t work like it used to...
by Mike Wolpert | Jan 16, 2018
The research is in, the data continues to confirm that people like Marketing Stories, not Ads. Because of this, stories are very effective for small business in particular. Humans are wired for story; it’s how we have communicated since the dawn of civilization....
by Mike Wolpert | Jul 10, 2016
Story marketing is a natural way for SMB to connect with customers and prospects on a level that big companies just can’t. Stories are how we make sense of what’s happening around us, it’s how we explain things to ourselves and others. Story is how we process,...