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6 Tips for Telling Business Stories Customers Love [Infographic]
The average human attention span is now said to be approximately 8 seconds. A Goldfish has an attention span of approximately 9 seconds. Yes. Let that sink in. Wait. No. That will take longer than 8 seconds. See how quickly that happens? If you only have 8 seconds to...
6 Twitter Tips for Small Business Storytelling
Want to get better at using Twitter for your small business storytelling? Who doesn’t? It’s a terrific search engine that lets you join other people’s conversations or start your own simply by using hashtags. Twitter does one thing really well...
Storytelling for Quality in the Age of Impatience
We live in the Age of Impatience – where everything must be produced, delivered and consumed not just yesterday but the day before yesterday. We expect one click to enroll or submit or download products into our daily lives and we barely tolerate the time it...
I Hate Selling. Wait. No I Don’t.
I hate Selling. Wait. No I don’t. Have you heard people say “I’m just not a sales person”? Have you said it yourself? The thought behind that is usually “I don’t want to be a stereotypical version of a pushy used car salesman” or “Remember the ad sales guy Herb from...
