There’s an ongoing debate about the value of social media for many small businesses. The small business question about marketing usually boils down to resources. We think it’s a healthy debate too because maximizing the return on the investment of your time, as a...
As we recently reported, Google Places and Google + have merged and this is a pretty important jumpstart tip for small business owners as these recent changes have impacted many establishment and business listings. It warrants a quick check and maybe a housekeeping...
Small Business research studies seem to identify the lack of time as a major problem for owners. Not sure why anyone needs a research study to tell you that obvious fact! Of course, most business owners don’t care because they don’t have time to read long...
One of the keys to small business social media marketing best practice is offering advice and insights which demonstrate your expertise and value to customers. We’ve all seen Facebook and Twitter feeds from businesses that are solely self-promotional and those will...
Twitter allows only 140 characters per “tweet” so in that spirit – we’ll keep this post short by offering a quick Ten Twitter Tips. A recent study from Buddy Media on effective Twitter Tips ran over 20 pages. Social Jumpstart dove in and pulled out these salient 10...
You have probably heard of McKinsey & Company – one of the nation’s largest, most prestigious and very expensive business consulting firms. They recently released a report on the growing importance of social media marketing for businesses and organizations. The...