by Jordan Louis | Sep 17, 2013
Do you want to establish authority in your field? Expand your reach and grow the size of your audience? Drive more traffic to your site? Have you thought about using Pinterest for business marketing? Pinterest helps people collect and organize the things they love in...
by Jordan Louis | Sep 11, 2013
Mobile Matters. SoMoLo, which stands for Social-Mobile-Local, recognizes that mobile devices are a huge part of how we live, work, and play. They have become an extension of the consumer; who are using mobile to drive local purchases. SoMoLo is an accurate description...
by Jordan Louis | Sep 5, 2013
In keeping with this week’s topic, we wanted to explore what the Gmail inbox tabs feature means to your newsletter. According to Google, the customizable tabs “put you back in control so that you can see what’s new at a glance and decide which emails...
by Jordan Louis | Sep 3, 2013
We all get a lot of email, so the goal here is to get YOUR email newsletter read. You’ve probably already delivered something of value to your list to collect their email, keep that up! Every time you email your list, you should be offering something of value,...
by Jordan Louis | Aug 30, 2013
In keeping with the local business theme of yesterday, a social media platform that you’re probably already using can also make your business more visible in your neighborhood. Twitter can be used to pinpoint people who live or work in your area. Twitter allows...