Why The Gallup Poll on Social Media
is both Right On and Dead Wrong
A recent Gallup Poll caught some extra press attention claiming social media does not influence consumers while missing the entire point of social media and how it actually does make a positive impact for small businesses and big brands alike. Their numbers are...
How Jeff Walker is Saving the World
As entrepreneurs we all face similar challenges - sometimes they are from the outside; business roadblocks, customer hurdles, vendor hassles - and sometimes they are internal; the secret nagging fears and doubts that can creep in around the edges from time to time....
Do the Dream, Baby, Do the Dream.
We humans talk a great deal about pursuing our passions, living life to the fullest, and realizing our dreams, don’t we? Part of the reason we talk about dreams is because the very nature of possibility is incredibly exciting. It lights a fire inside of every one of...
Social Storytelling Needs Great Design
Social media thrives on visual stories. And as you get busy creating photos and videos to show your business to the world, consider how the elements of your overall graphic design can give coherence to all your social storytelling. Your graphic design aesthetic is an...
Mike Wolpert: Social Storytelling is the New Marketing
Everybody loves a story. And everybody has a story to tell. Which is why social storytelling is the new marketing. It gives small business owners and entrepreneurs a valuable way to connect with customers that moves their relationship well beyond a simple "Like". It...
The Smartphone Revolution
Today's guest post is by Nick Rojas an online journalist and business enthusiast living in Southern California. His writing covers everything from developing communications to the future of technology in business. He also enjoys sharing his passion for technology with...