Storytelling 101: Be Your Own Customer, Find the Love
You tell the story of your brand to help customers connect with you on an emotional level. You want them to trust and love your brand. When you put out a product, you want them to embrace it, rave about it and make it part of their lifestyle. Emotional selling isn’t...
Mom Blogs for Business
Mother knows best! Investing in the mom blogger community will help sky rocket your sales. These woman are some of the most influential people on the Internet these days. Click here to learn why Mike Wolpert believes your business should explore partnerships with mom...
Outsourcing Social Media: How to Choose a New Voice for Your Business
Outsourcing Social Media? As small business owners, we never get a break from being responsible for - well, everything! There will come a time when the opportunity arises to outsource your social media. We already know social media is an invaluable marketing tool for...
Cyber Monday Results
It’s official; all roads are leading to mobile. Cyber Monday sales broke records and proved that consumers are now very comfortable making purchases from their mobile phone. Millions of Americans logged in yesterday to shop on the busiest online shopping day of the...
Small Business Saturday – Last Minute Advice
Small Business Saturday is two days away! This is the perfect opportunity for you to show your customers how local businesses and communities thrive because of their patronage. That’s a big deal. So make Small Business Saturday a celebration. Make it about your...
Building Relationships on Small Business Saturday
Small Business Saturday provides an opportunity to build new relationships with customers and nourish existing ones. As you know, managing customer relationships properly is the key to success in today's business world. This is a day centered around quality service....
