by Mike Wolpert | Jan 2, 2014
The biggest challenges for a sales rep are establishing your expert status in your niche and answering the question of why people should do business with you. Added to your pain is the fact that the product or service you’re offering isn’t always something a lot of...
by Mike Wolpert | Dec 30, 2013
Do you realize that your customers want you to be the authority? Ever take a moment to stop and understand why? Sure, they expect you to know all the products and services you provide. But they also expect you to know the biography of your products. Where are they...
by Mike Wolpert | Dec 20, 2013
You tell the story of your brand to help customers connect with you on an emotional level. You want them to trust and love your brand. When you put out a product, you want them to embrace it, rave about it and make it part of their lifestyle. Emotional selling isn’t...
by Jordan Louis | Dec 10, 2013
Mother knows best! Investing in the mom blogger community will help sky rocket your sales. These woman are some of the most influential people on the Internet these days. Click here to learn why Mike Wolpert believes your business should explore partnerships with mom...
by Jordan Louis | Dec 5, 2013
Outsourcing Social Media? As small business owners, we never get a break from being responsible for – well, everything! There will come a time when the opportunity arises to outsource your social media. We already know social media is an invaluable marketing...
by Jordan Louis | Dec 3, 2013
It’s official; all roads are leading to mobile. Cyber Monday sales broke records and proved that consumers are now very comfortable making purchases from their mobile phone. Millions of Americans logged in yesterday to shop on the busiest online shopping day of the...
