5 Ways to (Re)Create Original Content for Pinterest

5 Ways to (Re)Create Original Content for Pinterest

For any business owner, Pinterest is about sharing original, brand-focused storytelling content to drive sales. But you’re convinced that your hectic schedule just doesn’t give you enough time to create original content.  Why not take a moment and check out the...

Instagram Direct for Business

The new feature on Instagram, Direct Messaging, allows you to send private images and videos to other Instagram users. This is a great tool for deepening relationships with customers through the level of customer service it allows.  It allows your small business the...
Mobile Marketing Strategy: 6 Ways to Connect to Smartphone Users

Mobile Marketing Strategy: 6 Ways to Connect to Smartphone Users

You’re getting ready to leave for a morning meeting with a new client on the other side of town. You remember there’s a popular donut shop that just opened a second location in that area. You decide it would be a nice touch to bring a box of warm donuts to the...
How to Get Your Business More Facebook Fans

How to Get Your Business More Facebook Fans

We talk quite a bit in the world of business social marketing about the need to “connect” and “engage” and “post good content” – and a lot of other really valuable concepts and buzzwords – and then sometimes it just comes down to a simple question I hear again and...
What’s Jelly? (and Should Your Small Business Care?)

What’s Jelly? (and Should Your Small Business Care?)

Jelly, not to be confused with the small business rewards program Belly, is a new question and answer app released yesterday by a co-founder of Twitter and it’s getting a lot of attention in the tech press. Essentially it is a question and answer app using pictures....
Setting the Scene: The Visual Appeal of Storytelling for Business

Setting the Scene: The Visual Appeal of Storytelling for Business

Since the dawn of the Jedi, when a golden god captivated his audiences with tales of good versus evil, storytellers have continued to be a vital part of our world. They remind us of who we are, binding us through history, a sense of destiny and above all, meaning. In...