Social Media Guard – Coke Solves the Problem!

Social Media Guard – Coke Solves the Problem!

Social Media Addiction? Well, here’s a solution! The Social Media Guard from our pals at Coca Cola – Lest we forget that there is still the Real World out there. (I know there is, I saw it on Instagram) Enjoy! -Mike Wolpert
5 Ideas for Compelling Content Creation

5 Ideas for Compelling Content Creation

Here’s a recent question from a client: “I’m stuck. How do you consistently come up with compelling content for weekly posts? Any tips, tricks or solutions?” Well, of course! With the release of Hummingbird, Google’s newest algorithm change, writing content isn’t...
Common Mistakes to Avoid with Poor Business Reviews Online

Common Mistakes to Avoid with Poor Business Reviews Online

The crappy online review.  It happens. To all of us. Sometimes warranted (rarely) but always a concern, poor business reviews online can really hurt your business. We’ve all been there.  On Yelp, Yahoo, Reddit, Twitter or any number of sites or apps there’s a pit you...
What’s Jelly? (and Should Your Small Business Care?)

What’s Jelly? (and Should Your Small Business Care?)

Jelly, not to be confused with the small business rewards program Belly, is a new question and answer app released yesterday by a co-founder of Twitter and it’s getting a lot of attention in the tech press. Essentially it is a question and answer app using pictures....
Are You Selling the Scream or Telling the Story?

Are You Selling the Scream or Telling the Story?

Here’s a recent morning Headline: “Mad Dash for Shoppers: Stores Stay Open for 100 Hours” Well – if that doesn’t scream desperation, I don’t know what does. What do you think? Each year the holiday shopping season gets louder. This year...
Turning Customers into Brand Ambassadors

Turning Customers into Brand Ambassadors

With all the noise online today, people are getting better and better at tuning out advertisements. Despite all the distractions on the internet, who does everyone continue listening to? Their friends. With social media, you have the opportunity to move your marketing...