Social Media is Easy
When our clients first approach us about social media, they typically all have the same complaints; "I don't get it, it's too hard, time consuming, and difficult to understand". They find that with a little help from us, they are able to understand, leverage, and...
Social Mentoring: It Goes Both Ways
One of the great things about social media is that it opens up avenues for mentoring. Everyone appreciates a mentor. That individual who has achieved some facet of life we aspire to: education, wealth, power, love, passion, health, energy, etc. Maybe they’re a coach....
Social Groups: Peers vs. Trolls
Managing Your Group, without the Chaos
Some small business owners aren’t just using social media for marketing. We’re also part of online forums or social groups related to our professions. We go to these sites for advice, learning opportunities and camaraderie. But what happens when someone asks a group a...
The Power of Pinterest for Business
Small business owners can have fun using Pinterest to make their social marketing a more visual experience. Not familiar with Pinterest? No problem. In simple terms, Pinterest is a giant virtual Pin board where people go to share ideas, photos and videos they find on...
How To Use Instagram to Promote Your Business
Business owners are continually striving to create more effective marketing, and mobile businesses are no exception. Many people assume that Instagram is an online service solely for individuals to share pictures for personal reasons, but Instagram offers a new world...
Writing an eBook for Small Business
Thinking about writing an eBook to promote your small business? It’s a great way to rock a social marketing campaign. You know what the best small business eBooks do? They share knowledge or skills. A mechanic could write an eBook about Ten Tips for DIY Car Care....
