Mastering Hashtags for Business

Mastering Hashtags for Business

Hashtags are important to small business owners - understanding how hashtags work and why they should be included as part of our social media strategy is helpful. On all the major social media platforms, a # symbol turns a keyword or phrase into a search link. It’s a...

Diane Sawyer Covers YouTube Resignation. National News?

Diane Sawyer Covers YouTube Resignation. National News?

If you have any lingering doubts about the importance of online video, consider this; last night on ABC World News, Diane Sawyer shifted the focus on one of the greatest news organizations on the planet to cover the story of a young woman resigning from her job at a...

How To Use Social Media Marketing to Level the Playing Field

How To Use Social Media Marketing to Level the Playing Field

Social Media Marketing levels the playing field for small business! Want to know how Facebook, Twitter, Google+ and LinkedIn are beneficial to your small business? Mike Wolpert has the skinny on the What, Why and How for these major players in social media. Here is...