‘Tis the Season to Be Social: Create a Holiday Social Media Campaign
‘Tis the season to be Social! This time of year provides your small business a great opportunity to boost your storytelling marketing with a holiday campaign. It's a crucial time to stay engaged with your audience since the competition is fierce, especially this time...
Mastering Hashtags for Business
Hashtags are important to small business owners - understanding how hashtags work and why they should be included as part of our social media strategy is helpful. On all the major social media platforms, a # symbol turns a keyword or phrase into a search link. It’s a...
Diane Sawyer Covers YouTube Resignation. National News?
If you have any lingering doubts about the importance of online video, consider this; last night on ABC World News, Diane Sawyer shifted the focus on one of the greatest news organizations on the planet to cover the story of a young woman resigning from her job at a...
How To Use Social Media Marketing to Level the Playing Field
Social Media Marketing levels the playing field for small business! Want to know how Facebook, Twitter, Google+ and LinkedIn are beneficial to your small business? Mike Wolpert has the skinny on the What, Why and How for these major players in social media. Here is...
Social Media Marketing for Entrepreneurs:
An Interview with Mike Wolpert
“Social doesn't work all by itself - you've got to play along” Social Media Marketing for Entrepreneurs can be a very powerful tool. Ever been curious about how an idea sparks the creation of a successful small business? Mike Wolpert, CEO of Social Jumpstart, recently...
How to Use Pinterest for Business
Do you want to establish authority in your field? Expand your reach and grow the size of your audience? Drive more traffic to your site? Have you thought about using Pinterest for business marketing? Pinterest helps people collect and organize the things they love in...