Man on a Mission: Inspiring Small Businesses One Story at a Time
The infectious, upbeat personality and the radio voice. Those are the first things I notice about Michael Wolpert. It’s kind of strange since he’s logged 25 + years in radio ad sales, promotions and events, not as a news anchor, announcer or DJ. No matter, Wolpert,...
5 Websites for Creating Cool Images
“Where do you get your images for storytelling?” “I don’t know how to use photoshop or powerpoint - is there an easier way to put text on images?” “My image is never the right size for my Facebook post. How do I make it look good?” We get these questions so often from...
Even Advertisers Say Ads Don’t Work
Once again another study reveals that advertising, both online and offline, is being called out as ineffective. Ads don't work. And I’m not talking about the typical consumer study but one that surveyed marketers themselves. Some four thousand were polled in this...
The Story That Drives You, Can Change Lives
The Story That Drives You, Can Change Lives What drives someone to become a teacher? What propels them into becoming a High School Principal? It’s not the kind of job someone does just for the money - so why? For Marthaa Torres, Principal of Thurgood Marshall High...
Stuck for Stories? Answer 5 Customer Questions
Are you stuck for stories? Blog running on empty? Suffering from brain drain - when you feel like nothing amazing happened this week and you have no insights or inspiration to offer? No problem! This is the perfect time to you turn to your customers for inspiration!...
Small Business Storytelling: Hat Stories
As small business owners there is one thing we can all agree on - we wear a heck of a lot of hats! All of them bear different titles and come loaded with responsibilities - and most of them we learned to wear while we were growing our businesses. No advanced degrees...
