by Mike Wolpert | Dec 17, 2012
Well, we’re into the home stretch for the B2C small business retailers and others looking to make the most of the holiday shopping season and end the year on a strong sales note. The small business holiday season started strong with the annual American Express Small...
by Mike Wolpert | Dec 10, 2012
Let’s take quick look at the state of small business social media marketing. A recent Forrester study has some startling results showing many small businesses are still not adapting to the advantages and power of social media and social marketing. The study,...
by Mike Wolpert | Nov 19, 2012
Ok – this one is for all you retailers out there. You need to organize your small business “holiday ready” check lists. It’s Game On this week. Are you ready? Black Friday followed by Small Business Saturday and then Cyber Monday means the official start...
by Mike Wolpert | Nov 4, 2012
It’s the first Sunday in November, which means now is the time to prepare for the last Saturday of the month. What are we talking about? Small Business Saturday of course. This promotional day created by American Express Digital SVP Leslie Berland enters its...
