by Mike Wolpert | Oct 8, 2012
Search for small business social media marketing and articles from one author consistently appear in the results – Lisa Barone. Lisa is VP of Strategy for Overit Media and is a prolific writer with a focus on small business social marketing. A focus, of course, that...
by Mike Wolpert | Oct 5, 2012
Facebook hit 1 billion global monthly users this week. That’s a big number and big news. They followed this with more news announcing Personal Promoted Posts in the USA at an initial $7 a pop. This appears to be an extension of their Promoted Pages program into...
by Mike Wolpert | Oct 3, 2012
Oracle OpenWorld may not seem like the first place to find social media marketing resources for small businesses. But, when a world-renowned Harvard business professor and management consultant has something to say – it’s still usually a good idea to listen to some...
by Mike Wolpert | Sep 29, 2012
We’re going mobile. And so are your prospects and customers. It’s been 41 years since The Who released “Who’s Next” which included this iconic hit song. Mobile marketing isn’t that old but it’s nothing really new either. However, the fact is until now it...
by Mike Wolpert | Sep 24, 2012
We follow and learn a lot from many social media thought leaders. Usually they are focused on how major brands and big business benefits from social media. Rarely is small business mentioned. So it was a pleasant surprise to see one of the true leading social media...
by Mike Wolpert | Sep 21, 2012
Last week was Techcrunch Disrupt and this week an even bigger conference is happening in San Francisco as Salesforce.com took over the city with their annual Dreamforce convention. Over 72,000 are in attendance and the Social Jumpstart team are guests. As always, our...
