Yelp is a website with a simple mission; connecting people with great local businesses by featuring reviews from people who have been to those businesses. Yelp is the go-to location for many people seeking advice on where to buy or seeking feedback from people who...
We talk a lot about having a conversation in social media marketing. But what does that really mean? Some business owners want to sell products the way they were taught before the advent of Facebook and Twitter. They don’t understand why their customers now want to...
Here are three great ways to make LinkedIn, (the social networking site for professionals) work for you and your business: Create Professional Connections. Entrepreneurs are using LinkedIn to successfully network with other like-minded individuals and build their...
One of the great things about social media is that it opens up avenues for mentoring. Everyone appreciates a mentor. That individual who has achieved some facet of life we aspire to: education, wealth, power, love, passion, health, energy, etc. Maybe they’re a coach....
Some small business owners aren’t just using social media for marketing. We’re also part of online forums or social groups related to our professions. We go to these sites for advice, learning opportunities and camaraderie. But what happens when someone asks a group a...
