Do you want to establish authority in your field? Expand your reach and grow the size of your audience? Drive more traffic to your site? Have you thought about using Pinterest for business marketing? Pinterest helps people collect and organize the things they love in a simple, visual way. Your small business can provide useful and educational information to your followers on Pinterest. Users are connected by shared interests – their passions, hobbies, tastes, and values. As a business you can provide inspiration for these interests by pinning in a personal, authentic way. Create a range of boards that show off your brand’s personality, and fill it with pins that make it substantial. Show off your employees and how hard they’re working. Make your own pins from products or content on your website, thus increasing traffic. Pin at least once a day, and try to space your pins throughout the day, so they don’t all appear at once.
Integrate Pinterest for Business with the rest of your social media, and you’ve made Pinterest work for you!
