Small Business Video Marketing Strategies
Generate Local Business With Pinterest
Pinterest reached 100 million active users last year - and if used thoughtfully - it can help drive local business to your brick-and-mortar location. Highly visual and easy to use, Pinterest is a platform where people go for inspiration, ideas and learning. As it has...
5 Simple SEO Tips for Beginners
You have this great new website - shiny big images, sliders, videos, blog posts galore, lots and lots of goodies for sale…but all you hear is the sound of crickets. Nothing seems to be happening. Nada. Zippo. Zilch. Bupkus. (Wow. Spellcheck is not a fan of the word...
6 Ingredients For Baking Up Local SEO that Works
When experts talk about SEO it can sound complicated and time-consuming - there are so many things to consider that it’s easy to get frustrated. When confronted with the enormity of discussing numerous ways to reach millions of potential customers across the World...
Seasonal Storytelling: Spring [Infographic]
Welcome to spring! Now is the perfect time to kickstart your seasonal storytelling with fresh new phrases and words that trigger all five senses for your readers. Who doesn't enjoy reading a story about a bakery when the aroma of the warm, yeasty loaves lifts off the...
[Infographic] Small Business Superpower
Recently, we published a post on how to tell a story about your small business superpower. It was so well received that we decided to condense it into an infographic that you can keep on hand as a quick tip sheet of sorts. Your company's Superpower is something...
6 Tips for Telling Business Stories Customers Love [Infographic]
The average human attention span is now said to be approximately 8 seconds. A Goldfish has an attention span of approximately 9 seconds. Yes. Let that sink in. Wait. No. That will take longer than 8 seconds. See how quickly that happens? If you only have 8 seconds to...
Interview with Congresswoman Jackie Speier
In celebration of International Women’s Day, Facebook and Instagram hosted a “Boost Your Business” event in San Francisco. Congresswoman Jackie Speier was the keynote speaker and Mike Wolpert caught up with her for this short interview where she shares some great...
6 Twitter Tips for Small Business Storytelling
Want to get better at using Twitter for your small business storytelling? Who doesn't? It's a terrific search engine that lets you join other people's conversations or start your own simply by using hashtags. Twitter does one thing really well - it encourages people...
Small Business Marketing:
Website + Email = Success
In a survey last month, over 1000 small business owners where asked what they would focus their marketing efforts on this year – and over 50% said their website would be the main marketing channel for 2016. It seems like we’ve been talking about this for a while, so...
Tell People What You Stand For ~
When you tell people what you Believe In, what you Stand For – and what that means, they’ll easily grasp what you can do for them – and that creates a nice, warm prospect.
We Believe that these strategies will transform your business. {more}
Video Stories Inspire Action ~
Stories connect people and create emotions. Business stories, told with video, will attract fresh prospects, and create new customers and increase sales. Tell the stories that drive you, the stories about your people, your product, your customers. This Is Easy.
Here are 5 simple business marketing stories