The Power of Pinterest for Business

Small business owners can have fun using Pinterest to make their social marketing a more visual experience. Not familiar with Pinterest? No problem. In simple terms, Pinterest is a giant virtual Pin board where people go to share ideas, photos and videos they find on...
Writing an eBook for Small Business

Writing an eBook for Small Business

Thinking about writing an eBook to promote your small business? It’s a great way to rock a social marketing campaign. You know what the best small business eBooks do? They share knowledge or skills. A mechanic could write an eBook about Ten Tips for DIY Car Care....
Listening to the Customer

Listening to the Customer

Think about the last time you spoke with a business owner or employee who made you feel as if you were a truly valued customer. Didn’t you come away from that encounter feeling heard? Visible? Understood? Wouldn’t you want a customer to feel that way when they engage...
Seven Tips for Writing Great Content

Seven Tips for Writing Great Content

We can set up the best SEO in the world but without great storytelling we can easily lose our audience in social media. Some business owners are uncomfortable about writing content. It’s just not their “thing”. That’s ok. We don’t have to be professional writers. We...
Grow Local, Grow Social.

Grow Local, Grow Social.

Is your community’s Buy Local initiative taking off? Are you tweeting, posting and blogging about your small business? Are you building brand loyalty with your customers? Are you seeing increased sales numbers? Terrific! Guess what? It’s time to start thinking Bigger...