Small Business Video Marketing Strategies
Common Mistakes to Avoid with Poor Business Reviews Online
The crappy online review. It happens. To all of us. Sometimes warranted (rarely) but always a concern, poor business reviews online can really hurt your business. We’ve all been there. On Yelp, Yahoo, Reddit, Twitter or any number of sites or apps there’s a pit you...
What’s Jelly? (and Should Your Small Business Care?)
Jelly, not to be confused with the small business rewards program Belly, is a new question and answer app released yesterday by a co-founder of Twitter and it’s getting a lot of attention in the tech press. Essentially it is a question and answer app using pictures....
Setting the Scene: The Visual Appeal of Storytelling for Business
Since the dawn of the Jedi, when a golden god captivated his audiences with tales of good versus evil, storytellers have continued to be a vital part of our world. They remind us of who we are, binding us through history, a sense of destiny and above all, meaning. In...
Storytelling: Blogging for Sales Reps
The biggest challenges for a sales rep are establishing your expert status in your niche and answering the question of why people should do business with you. Added to your pain is the fact that the product or service you’re offering isn’t always something a lot of...
Business Storytelling: Be The Authority
Do you realize that your customers want you to be the authority? Ever take a moment to stop and understand why? Sure, they expect you to know all the products and services you provide. But they also expect you to know the biography of your products. Where are they...
Are You Selling the Scream or Telling the Story?
Here’s a recent morning Headline: "Mad Dash for Shoppers: Stores Stay Open for 100 Hours" Well - if that doesn't scream desperation, I don't know what does. What do you think? Each year the holiday shopping season gets louder. This year it’s evolved into one long,...
Storytelling 101: Be Your Own Customer, Find the Love
You tell the story of your brand to help customers connect with you on an emotional level. You want them to trust and love your brand. When you put out a product, you want them to embrace it, rave about it and make it part of their lifestyle. Emotional selling isn’t...
Mom Blogs for Business
Mother knows best! Investing in the mom blogger community will help sky rocket your sales. These woman are some of the most influential people on the Internet these days. Click here to learn why Mike Wolpert believes your business should explore partnerships with mom...
Outsourcing Social Media: How to Choose a New Voice for Your Business
Outsourcing Social Media? As small business owners, we never get a break from being responsible for - well, everything! There will come a time when the opportunity arises to outsource your social media. We already know social media is an invaluable marketing tool for...
Tell People What You Stand For ~
When you tell people what you Believe In, what you Stand For – and what that means, they’ll easily grasp what you can do for them – and that creates a nice, warm prospect.
We Believe that these strategies will transform your business. {more}
Video Stories Inspire Action ~
Stories connect people and create emotions. Business stories, told with video, will attract fresh prospects, and create new customers and increase sales. Tell the stories that drive you, the stories about your people, your product, your customers. This Is Easy.
Here are 5 simple business marketing stories