3 Ways Business Storytelling Makes Your Email Marketing Successful
Email marketing is still an effective way to reach out to customers who want to stay connected to your business. So why not use it to promote your storytelling? Sure – email is an effective way to let your customers know that you have a sale going on, a webinar...
Business Storytelling 2.0 – The Webinar
Got a New Year’s Resolution? Here’s one we think you should consider – Learn how to attract new prospects and engage current customers on social media (and on Main Street), so that your business thrives throughout 2016. Marketing on social media...
Business Stories: The Client Benefit Story
Business stories told as marketing are so effective because they allow the viewer to take a moment, focus on your message and easily step into the role of customer. This is especially true when the story being told is about the benefit to the customer. In this short...
Man on a Mission: Inspiring Small Businesses One Story at a Time
The infectious, upbeat personality and the radio voice. Those are the first things I notice about Michael Wolpert. It’s kind of strange since he’s logged 25 + years in radio ad sales, promotions and events, not as a news anchor, announcer or DJ. No matter, Wolpert,...
