Facebook Messenger + Live Video = Small Biz Opportunity

Facebook Messenger + Live Video = Small Biz Opportunity

We believe in the power of video, we believe in the reach of Facebook – and so does Mark Zuckerberg; he is standing onstage, wide-eyed and earnest, delivering an inspirational keynote to F8, the developers conference. “Instead of building walls, we can help...
6 Ingredients For Baking Up Local SEO that Works

6 Ingredients For Baking Up Local SEO that Works

When experts talk about SEO it can sound complicated and time-consuming – there are so many things to consider that it’s easy to get frustrated. When confronted with the enormity of discussing numerous ways to reach millions of potential customers across the...
Small Business Marketing:   Website + Email = Success

Small Business Marketing:
Website + Email = Success

In a survey last month, over 1000 small business owners where asked what they would focus their marketing efforts on this year – and over 50% said their website would be the main marketing channel for 2016. It seems like we’ve been talking about this for a while, so...
I Hate Selling. Wait. No I Don’t.

I Hate Selling. Wait. No I Don’t.

I hate Selling. Wait. No I don’t. Have you heard people say “I’m just not a sales person”? Have you said it yourself? The thought behind that is usually “I don’t want to be a stereotypical version of a pushy used car salesman” or “Remember the ad sales guy Herb from...
Small Business Storytelling: Write A Love Letter

Small Business Storytelling: Write A Love Letter

You know what Now is? Now is the perfect time to write a love letter to your business. Yes. A love letter. A nice long one. Write to your business about all of the big, fat, juicy, crazy, emotional, laugh-out-loud funny things you love about it. Don’t hold back. This...
Get Local – the Pleasures of the Local Gift

Get Local – the Pleasures of the Local Gift

I had the most delightful box of gifts arrive for the holidays – a gift of someone else’s local.  We talk a lot on this blog and in our marketing training about Buying Local and the benefits of Shopping Small Business because of the great stuff – and...