Business Change? Adapt or Die. Like Solar.

Business Change? Adapt or Die. Like Solar.

What happens when your customers change, your prospects change and marketing changes? Well, if you stubbornly remain the same and cling to the same old strategies, You Die. Plain and simple. There are entire segments of massive businesses that are going to hell...
3 Marketing Stories Every Small Business Must Tell

3 Marketing Stories Every Small Business Must Tell

As a small business owner, did you know there are 3 critical marketing stories you must be telling to turn your prospects into customers? Marketing stories are so important now, especially for small business, because traditional marketing doesn’t work like it used to...
Story Marketing Tips for Small Business

Story Marketing Tips for Small Business

Story marketing is a natural way for SMB to connect with customers and prospects on a level that big companies just can’t. Stories are how we make sense of what’s happening around us, it’s how we explain things to ourselves and others. Story is how we process,...
How to Send Emails Like a Pro [Infographic]

How to Send Emails Like a Pro [Infographic]

Bringing Social Media and Email Marketing Together You run both social media and email marketing campaigns, but they’re always independent of one another. No longer. Now you can integrate your social media and email to support both sides. Check out these tips for...
Google + Wikipedia = Local Search Superpower

Google + Wikipedia = Local Search Superpower

What do Google and Wikipedia have to do with local search? As it turns out, they have quite a lot to do with it. You already know that everything you do to make local search work for your prospects and customers helps your business get seen and shared and talked about...
Mobile Local Search is Key for Small Business

Mobile Local Search is Key for Small Business

Mobile local search is a key part of online marketing strategy for small business owners. As search engines and social media become more integrated, it’s getting easier (and faster) for consumers to make purchases. And search isn’t just for Google anymore....