Local Marketing: The Positive Power of B2B Referrals

Local Marketing: The Positive Power of B2B Referrals

Building a successful local marketing strategy isn’t just about connecting and engaging with customers who buy your stuff. It’s also about tapping into the positive energy of a prime source of referrals that can help you increase sales and growth: Your fellow small...
7 Tips That Will Improve Your Google Search Results

7 Tips That Will Improve Your Google Search Results

How often are you using Google search in a given day? Are you just typing a word or phrase into the search bar and choosing the closest result to your query? When it comes to searching on Google – we all know how to do the basic keyword search. But did you know...
Google + Wikipedia = Local Search Superpower

Google + Wikipedia = Local Search Superpower

What do Google and Wikipedia have to do with local search? As it turns out, they have quite a lot to do with it. You already know that everything you do to make local search work for your prospects and customers helps your business get seen and shared and talked about...
Google Wants to Come Home

Google Wants to Come Home

As voice search and virtual assistants like Amazon’s Echo or Apple’s Siri, have become more conversational, they have become more user-friendly and more mainstream. In December 2015, Search Engine Land reported on a survey MindMeld released showing...
Google Completes Roll Out of Mobile-Friendly Algorithm

Google Completes Roll Out of Mobile-Friendly Algorithm

Well, it’s official. Google has finished rolling out their mobile-friendly algorithm. It’s designed to help increase the rankings for mobile-friendly (“responsive”) sites in mobile search results. If your site is already “responsive” then you don’t need to make...