by Mike Wolpert | Sep 30, 2014
What has captured more tech press in the last 48 hours and gone from an obscure project out of a small Boulder Colorado design shop and a Vermont bike manufacturer to growing by more than 50,000 new users an hour? Say hello to Ello. Ello is an “ad free” social network...
by Mike Wolpert | Sep 29, 2014
It may seem that our transaction with the customer ends with the final sale, but in some ways it’s just the beginning. But their experience with a purchase can be just the start of something more important to them. When a customer gets your product home they fit it...
by Mike Wolpert | Sep 18, 2014
Sometimes storytelling for business can be a little rough. Do you struggle to write content that will engage and convert? Are there days, weeks, months, even, when writing feels as torturous as getting a cavity filled? Or maybe you’d rather get that cavity filled than...
by Meagan Albury | Sep 16, 2014
Guest Post by Nick Rojas, a business consultant and journalist from Los Angeles. Follow him on Twitter @NickARojas. It’s well understood by now that the entire process of sales has been completely revolutionized by social media. Before, access to consumers was limited...