As entrepreneurs we all face similar challenges – sometimes they are from the outside; business roadblocks, customer hurdles, vendor hassles – and sometimes they are internal; the secret nagging fears and doubts that can creep in around the edges from time to time.

Let me turn you on to a guy that has had a significant impact on what we do and how we do it; his name is Jeff Walker, he’s the creator of Product Launch Formula – Jeff is the guy who has essentially invented – or at least re-imagined – internet marketing (the good kind). He has inspired thousands of entrepreneurs to amp up their game, inspired thousands of wantrepreneurs to join us in turning passions and knowledge into businesses, reaching vast numbers of prospects online, freeing themselves from the yoke of corporate America and the scarcity conversations that keep them there.

PLF is all about creating and marketing products online – physical products and information products (you know all those “online marketing guru’s”? They probably learned at Jeff’s feet). The guy is amazing, his work is brilliant and it comes from the heart, he is all about making a difference in the world, and he does.

Jeff Walker's LAUNCH book

I say “Jeff Walker is Saving the World” for the same reasons you’ve heard me talk about how WE are saving the world – the economic rebound that’s happening in America and around the world is being driven by small business, being driven by entrepreneurs – we are growing our businesses and hiring others to support us. We are spending money, investing in ourselves and our companies and making things happen. Jeff is part of the fuel that drives fire – he provides a spark that ignites the inspiration that keeps us going every day, even when that going gets tough. Jeff is one of the good guys – he offers solutions.

I’m a fan of his, sure, and I put my money where my mouth is; I’ve bought his training, flown to Colorado for a mastermind group, flown to Phoenix for his live event and it’s been some of the best money I have ever invested in Social Jumpstart and in myself.

Here’s the point: Jeff has finally published his long awaited book called “LAUNCH – an internet millionaire’s secret formula to sell almost anything online, build a business you love and live the life of your dreams”. It’s like the worlds longest title, but it’s bound to be great – because I’ve watched Jeff sweat the details of everything he does so that it’s of maximum value to his customers. I really want you to have a copy of it – especially right now when he’s doing a pre-launch and you can get it free (OK, you gotta pay S&H. I did, it was six bucks). Order LAUNCH here : http://thelaunchbook.com and you can get a taste of that inspiration, a look at what great marketing is – and a recipe for your own success.

Most of our clients (and readers it seems) are already running businesses and on the prowl for any and all ideas that will make them better – this will do it.

I’m so excited as I write this, I know it may sound a bit overboard – but I want you to have these tools http://thelaunchbook.com this isn’t an affiliate link, I won’t make a penny from this book, but you will.

Read and enjoy – his ideas may propel you in an entirely new direction or LAUNCH may provide the spark to really launch what you’re doing to the next level. Oh! It’s also a great tool to have in conjunction with (shameless plug alert) our upcoming new training “Social Storytelling for Small Business” 🙂 so stay tuned for more on that.

Thanks for being part of our team – let’s go make a difference in the world!
–Mike Wolpert

Jeff Walker PLF Launch Book