Expert Marketing

7 Habits That Will Get You Noticed On LinkedIn

Professionals join LinkedIn to make connections. But that doesn’t mean they want to be inundated with marketing emails from people they just met. Nor does it mean they want to join a Group discussion only to find others who are busy pushing their latest product or website launch instead of genuinely engaging in the Group.

Linkedin is about building quality connections for your career, and…

5 Ways to (Re)Create Original Content for Pinterest

For any business owner, Pinterest is about sharing original, brand-focused content to drive sales. But you’re convinced that your hectic schedule just doesn’t give you enough time to create original content.  Why not take a moment and check out the following five ideas? You might already have some of these items posted on your website or YouTube pages, which means that you don’t need to…

5 Ideas for Compelling Content Creation

Content Creation is Communication for Business

Here’s a recent question from a client: “I’m stuck. How do you consistently come up with compelling content for weekly posts? Any tips, tricks or solutions?”

Well, of course! With the release of Hummingbird, Google’s newest algorithm change, writing content isn’t about reaching for single keywords to get higher search rankings; it’s about answering questions by writing to an…

Instagram Direct for Business

The new feature on Instagram, Direct Messaging, allows you to send private images and videos to other Instagram users. This is a great tool for deepening relationships with customers through the level of customer service it allows.  It allows your small business the chance to provide sneak peeks to loyal followers, send coupons and connect with a new audience.

Here are 5 ways your sma…

Storytelling: Blogging for Sales Reps

The biggest challenges for a sales rep are establishing your expert status in your niche and
answering the question of why people should do business with you. Added to your pain is the fact that the product or service you’re offering isn’t always something a lot of people are
clamoring to buy: life insurance, radio advertising, payroll services, etc.

How much time are you talking wit…

Are You Selling the Scream or Telling the Story?

Telling your business story

Here’s a recent morning Headline:
“Mad Dash for Shoppers: Stores Stay Open for 100 Hours”
Well – if that doesn’t scream desperation, I don’t know what does. What do you think?
Each year the holiday shopping season gets louder. This year it’s evolved into one long, shrill message from companies, “Sale! Buy! Sale! Buy! Sale!”

Think about the customers who buy the scream. They’v…

Storytelling 101: Be Your Own Customer, Find the Love

You tell the story of your brand to help customers connect with you on an emotional level.  You want them to trust and love your brand. When you put out a product, you want them to embrace it, rave about it and make it part of their lifestyle.

Emotional selling isn’t a new concept. Research on the human brain has consistently shown that humans tend to purchase products based on their…

Mom Blogs for Business

Mother knows best! Investing in the mom blogger community will help sky rocket your sales. These woman are some of the most influential people on the Internet these days. Click here to learn why Mike Wolpert believes your business should explore partnerships with mom blogs.


( Read the full text of the article below )

Mom bloggers are some of the most…

Outsourcing Social Media: How to Choose a New Voice for Your Business

Outsourcing Social Media? As small business owners, we never get a break from being responsible for – well, everything! There will come a time when the opportunity arises to outsource your social media. We already know social media is an invaluable marketing tool for success and you also know how much time and effort it takes, on top of everything else you’re already doing. There will come a…

Attack of the Fudgy Brownie:
Why Small Business Saturday Offers a Better Bite

Do you need 6lbs of chocolate? No. You want 6lbs of chocolate. There’s a difference.

If you watch television then at some point you will have clicked onto one of those channels where you can shop from home. Have you seen how these people sell brownies? Crumb cake? And yes, 6lb tins of individually wrapped chocolates? Whoa. It’s scary because it works. And that’s not necessarily a good…

Contact Social Jumpstart

Are you a small business owner and entrepreneur seeking to effectively leverage Social Media to grow your business?
We can help.
We get our clients social media set up and rolling along. We can do it all for you, and teach you how to make it easy – and profitable.

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For our clients, we make the phone ring - we help tell their stories in such a creative and compelling way that prospects rapidly become customers.

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