Soci@l Juice

Small Business Social & Mobile Marketing Ideas

Marketing is Emotion. Emotional Stories.

Why The Gallup Poll on Social Media
is both Right On and Dead Wrong

A Gallup Poll on social media? More than just a few flaws.

A recent Gallup Poll caught some extra press attention claiming social media does not influence consumers while missing the entire point of social media and how it actually does make a positive impact for small businesses and big brands alike.

Their numbers are right-on correct. Their questions and follow-on conclusions are both out of context and dead wrong.

Of course, Gallup has been…

How Jeff Walker is Saving the World

Jeff Walker's Launch Book

As entrepreneurs we all face similar challenges – sometimes they are from the outside; business roadblocks, customer hurdles, vendor hassles – and sometimes they are internal; the secret nagging fears and doubts that can creep in around the edges from time to time.

Let me turn you on to a guy that has had a significant impact on what we do and how we do it; his name is Jeff Walker, he’s t…

Do the Dream, Baby, Do the Dream.

We humans talk a great deal about pursuing our passions, living life to the fullest, and realizing our dreams, don’t we?

Part of the reason we talk about dreams is because the very nature of possibility is incredibly exciting. It lights a fire inside of every one of us and makes us think “Yeah, I could do that!” We love stories of people who walked away from the expected societal norm of…

Social Storytelling Needs Great Design

Social media thrives on visual stories. And as you get busy creating photos and videos to show your business to the world, consider how the elements of your overall graphic design can give coherence to all your social storytelling.

Your graphic design aesthetic is an extension of the personality of your business. It conveys not just a theme, but an attitude and a sense of the values that…

Mike Wolpert: Social Storytelling is the New Marketing

Everybody loves a story. And everybody has a story to tell. Which is why social storytelling gives small business owners and entrepreneurs a valuable way to connect with customers that moves their relationship well beyond a simple “Like”. It invites the customer in and allows the business owner to share their “why” on a human level. The best part is that any small business owner can start telling…

The Smartphone Revolution

Today’s guest post is by Nick Rojas an online journalist and business enthusiast living in Southern California. His writing covers everything from developing communications to the future of technology in business. He also enjoys sharing his passion for technology with fellow entrepreneurs

Few technologies have grown as rapidly to become an integral part of everyday life as the smartphone.

Storytelling’s Magic Moment

Every person has a story, the small business owner, the entrepreneur with a disruptive design, or the woman walking her dog past you on the sidewalk. In social media we talk about storytelling as a form of engagement, conversation, and authenticity. But the word we often forget to mention is “inclusion”. This is what defines the storytelling aspect of social media marketing.

Inclusion is…

5 Lessons Social Media Can Teach Managers; with Steve McIntosh of Fanhub

 

Steve McIntosh, Chief Fan Ambassador of Fanhub, a collaboration platform for small businesses, talks to us about how to integrate social media culture with traditional business, why being open-minded is a key to making successful workplace change, and how customers are your true sales force.  And he offers five key lessons managers can use to leverage social media in business, giving…

7 Habits That Will Get You Noticed On LinkedIn

Professionals join LinkedIn to make connections. But that doesn’t mean they want to be inundated with marketing emails from people they just met. Nor does it mean they want to join a Group discussion only to find others who are busy pushing their latest product or website launch instead of genuinely engaging in the Group.

Linkedin is about building quality connections for your career, and…

Contact Social Jumpstart

Are you a small business owner and entrepreneur seeking to effectively leverage Social Media to grow your business?
We can help.
We get our clients social media set up and rolling along. We can do it all for you, and teach you how to make it easy – and profitable.

369 Third St, Unit B, Suite 461, San Rafael, California 94901

  • Phone:415.785.4687
  • Phone:407.405.3500
  • Email:Contact us

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About Social Jumpstart

We are a group of creative, excited, enthusiastic - and sociable folks.

For our clients, we make the phone ring - we help tell their stories in such a creative and compelling way that prospects rapidly become customers.

We laugh a lot, live large, play full out, have a bunch of fun ... and we do great work!

Perhaps we can help you?

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