Small Business Marketing:   Website + Email = Success

Small Business Marketing:
Website + Email = Success

In a survey last month, over 1000 small business owners where asked what they would focus their marketing efforts on this year – and over 50% said their website would be the main marketing channel for 2016. It seems like we’ve been talking about this for a while, so...
Storytelling for Quality in the Age of Impatience

Storytelling for Quality in the Age of Impatience

We live in the Age of Impatience – where everything must be produced, delivered and consumed not just yesterday but the day before yesterday. We expect one click to enroll or submit or download products into our daily lives and we barely tolerate the time it...
I Hate Selling. Wait. No I Don’t.

I Hate Selling. Wait. No I Don’t.

I hate Selling. Wait. No I don’t. Have you heard people say “I’m just not a sales person”? Have you said it yourself? The thought behind that is usually “I don’t want to be a stereotypical version of a pushy used car salesman” or “Remember the ad sales guy Herb from...
10 Ways To Optimize Your YouTube Channel

10 Ways To Optimize Your YouTube Channel

YouTube is a great space to share your video business stories. We’ve chosen 10 ways to optimize your YouTube Channel that you can start implementing this week because every now and then it’s good to do some “housekeeping” to make sure that your...