by Mike Wolpert | Apr 25, 2010
Not everything that goes on in our lives is great – but there’s something great about every thing that goes on in our lives. Sometimes we get so down about what didn’t happen that we don’t notice what did happen. If we focus on the lack or what’s bad or the negative,...
by Mike Wolpert | Apr 25, 2010
To successfully leverage Social Media for full engagement, you’ve really got to fully engage in the various media platforms and do it in the same voice with the same look. Your Website or Blog is the center of your online world – you reach out and engage people where...
by Mike Wolpert | Apr 25, 2010
The Shifting Sands of Social Media in Marketing Certainly the most profound shift in media over the past few years is the growing empowerment of the consumer. The power of traditional media continues to decline as the paradigm shifts from the “voice of one to the...
by Mike Wolpert | Apr 25, 2010
Using Social Media Tools, or Platforms, to promote your Blog Especially as it pertains to small business, there are two elements in social media; the “social “ and the “media” – the social part are the connections you make, the relationships you build, the community...